Behind the Scenes: Noisy Trumpet Delivers Top PR Service to Celebrity Fan Fest
July, 03 2019
Noisy Trumpet had the pleasure of working with PMX Events for the second Celebrity Fan Fest event. This year’s three-day pop culture fan festival took place June 14-16, 2019 at Freeman Expo Halls and Freeman Coliseum in San Antonio, Texas. The 2019 Celebrity Fan Fest line up featured Hollywood stars like Jeremy Renner, Jason Momoa, Anthony Mackie, Amber Heard, Dolph Lundgren, Yahya Abdul-Mateen II, Finn Bálor, Daniel Bryan, Becky Lynch plus many more. In addition to welcoming A-list celebrities, Celebrity Fan Fest featured the “CARS as STARS” exhibit, meet and great opportunities, special music performances, cosplayers, exhibitors, artists and panels.
Coordinating holistic PR services for an event with 36,000+ people from 44 states and seven countries requires a clear and effective communication strategy across all platforms. A successful event involves a lot of time, preparation – and phone calls. You must be willing to take on new challenges from all angles and think outside the box. Noisy Trumpet was responsible for pitch development, media kit development, press release distribution and media outreach pre and post-event. In addition to coordinating celebrity interviews with attending media, the team also provided on-site support for all talent, ensuring they got to and from each of their commitments at the event.
A successful event PR strategy can only be determined once the event is over. Even as excited fans leave the venue at the end of an event, the PR work is just beginning. Collecting post-event coverage is vital in tracking the response of attendees and serves as a great learning tool for future event planning.
This year’s Celebrity Fan Fest garnered local, national and global coverage that recapped highlights of the event including panel discussions and celebrity engagement with fans. Our efforts resulted in 438 hits and over 1.56 billion impressions including top coverage from People Magazine and HuffPost!
*Stay tuned! Our next blog will share the amazing work our digital and social media teams secured for Celebrity Fan Fest! *
Do You Want to Reach a Larger Audience?
We drive online and in-person traffic to San Antonio businesses every day.Let's Chat