Advertising

Advertising
Overlooked Content Marketing Strategies

Overlooked Content Marketing Strategies

Companies have a handful of tried and true marketing tactics most brands utilize – social media marketing, digital advertising, SEO, blogs – to name a few. These marketing strategies can be incredibly useful and beneficial to brand building. However, to maximize digital presence, organizations need to think outside of the box. To capture an audience’s ...

Digital Marketing Campaigns Spotted in Super Bowl Commercials

Digital Marketing Campaigns Spotted in Super Bowl Commercials

The Super Bowl is the biggest sporting and television event in America. With about 100 million U.S. viewers, it’s the perfect opportunity for brands to get in front of consumers. However, building personal connection with viewers is key for advertiser success. We broke down the top three marketing trends that were prevalent in spots this ...

5 Trends Digital Agencies Should Keep An Eye On In 2022 

5 Trends Digital Agencies Should Keep An Eye On In 2022 

As we adapt to life post-pandemic, trends are there by our side adapting with us. Whether it was TikTok giving us a laugh in dark times or your Instagram page persuading you to buy that dress, let’s face it, life 10 years ago has definitely evolved. And it’s only the beginning. In 2022, we expect ...

10 Marketing Resolutions to Make 2021 a Success

10 Marketing Resolutions to Make 2021 a Success

We’ve said our goodbyes to 2020 and we’re welcoming the new year with high hopes! Now is the perfect time for businesses to set new goals and resolutions that will take them to the next level. To help, Noisy Trumpet has compiled a list of resolutions we recommend you follow to enhance your strengths and ...

Marketing in the Digital Age

Marketing in the Digital Age

The way we market changes with society and advances in technology. The question is always – how can we promote products and services? While the last 10 years have brought the greatest technological growth along with digital marketing campaigns, it’s important to note that traditional mediums, such as television, radio, print and out-of-home, are still ...

Press Play to Start: Gaming’s Role in Digital Marketing

Press Play to Start: Gaming’s Role in Digital Marketing

Goal-oriented, challenging and visually-captivating, the gaming industry is slated to be one of the next big marketing channels. The monumental success of games like Fortnite, Pokemon Go and even the virally-addictive Candy Crush, prove that the industry is ripe for advertisers to take advantage. A New Level for Marketing According to Statista, the number of ...

Noisy Trumpet Claims 2019 AMA Award

Noisy Trumpet Claims 2019 AMA Award

Photo Credit: American Marketing Association This year, Noisy Trumpet was nominated for a 2019 Marketing Excellence Award from the American Marketing Association! On the evening of June 13, the team attended the awards ceremony and gathered with fellow nominated companies to celebrate top campaigns of the year.   Photo Credit: Noisy Trumpet/Devils River Conservancy In ...

Beginner’s Guide to Programmatic Advertising

Beginner’s Guide to Programmatic Advertising

In a world dominated by technology, the way we advertise regularly changes as technology continues to evolve. One of our previous blogs mentions that people trust other consumers more than they trust direct brand advertisements. This means advertisers must personalize a brand’s message to make ads stand out. While you may already be running ads ...

From Data to Personalized Experiences

From Data to Personalized Experiences

Noisy Trumpet is thrilled to bring you the second part of our Texas Marketing Summit series! Two weeks ago we attended this conference in Dallas and learned from the best in the business. In case you weren’t able to attend, we’ve compiled the valuable insights gained and will be sharing them in this three-part series. ...

Psychology in Marketing: Inciting Emotional Appeal

Psychology in Marketing: Inciting Emotional Appeal

Whether you realize it or not, psychology plays a massive role in marketing today. In order to understand and effectively market to your audience, you need to be aware of the influence your brand has on consumers. Marketers use psychology to their advantage in a number of ways, most of which involve understanding how consumers ...

PR and SEO: Match Made in Digital Heaven

PR and SEO: Match Made in Digital Heaven

PR and SEO are the marketing power couple taking the communications world by storm. The marriage between public relations and search engine optimization has provided effective results for clients and proven that the integration of two is better than one.   Hand-in-Hand Whether your goal is to increase brand awareness, raise your search rankings or ...

Brand Activations: Connecting With Consumers

Brand Activations: Connecting With Consumers

As brands continue to spend top dollar on advertising, it’s crucial to be creative in your marketing and public relations strategies to stand out from the pack. Through brand activation, brands can build more awareness through novel experiences, create buzz and stimulate consumer interest that leads to sales. What are Brand Activations? Brand activations are ...

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